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About Us

Beautopia is a boutique hair care brand with global distribution and a commitment to healthy and beautiful hair, positive self image, and a sustainable planet.

Our Brand

We’ve built our reputation as a salon cult favorite, long trusted by top hairstylists. We have recently opened up to major retailers. With our new platform, we are excited to bring our unique products directly to you. Every aspect of our business centers around making your hair health and style a priority. We are a prescriptive brand designed to help you discover the hairstyles and tools that are right for you, all while making the experience engaging and fun.


At Beautopia, we believe that every individual has unique hair care needs—and it is our goal to deliver high quality products that will bring out the natural luster and shine that everyone is capable of achieving. Whether your hair is damaged, dry, frizzy, or colored, our team of world class chemists have sourced an excellent array of botanicals, antioxidants, UV absorbers, and protein complexes to restore your hair health and bring it back to beautiful condition. Our range of styling products and innovative tools will help you achieve options for your look. Our products are made in the USA and Korea using healthy botanicals, and almost all are completely color-safe, sulfate-free, and paraben-free.


A portion of our profits go to benefit The Beautopia Brilliance Campaign, an initiative that aids girl’s literacy in India.

Copyright © 2017 Beautopia Hair. All rights reserved.